I am a firm believer in educating clients, but I am also aware that there are often skeptical clients that can be difficult when a consultant is trying to explain the reasons behind doing one thing or another. Every once in awhile a resource will come along that I think could be helpful for agencies and consultants because they are simple enough for the non-online marketing folks to understand. Today I want you to look at this infographic by Milestone Insights on Google+ Best Practices for Businesses.
There are some great suggestions, but more importantly it will show businesses what has to happen to handle this social network correctly. I think it is a good way to show that the business will need the right person in place or will need to hire someone that can handle the job correctly for them. I think it is also an indicator that time and effort will be required for success.
Also, check out How to Build Your Brand with Google+ Hangouts On Air. I think it is a great resource as well.
Click to expand infographic.